Respond.io's Conversation-Led Growth™ framework enables you to Capture, Convert and Retain customers, fueling business growth at every stage of the customer journey
Make WhatsApp work for your business—not the other way around.</p><p>Market, sell, and support on the world’s most popular messaging channel. Reach your customers where they spend the most time.</p><p>Use WhatsApp API to:</p><p><strong>Capture</strong></p><ul><li>Generate leads online via click-to-chat ads, websites, chat widgets and social media</li><li>Capture offline leads with QR codes</li><li><a href=https://respond.io/"https://help.respond.io/l/en/workspace-settings/workspace-settings-lifecycle/" rel=\"noopener noreferrer\" target=\"_blank\">Track contacts</a> for better follow-ups and sync with your CRM as a single source of truth</li></ul><p><strong>Convert</strong></p><ul><li>Utilize multiple users: assign conversations by availability or expertise to the best agents</li><li>Connect with customers by chat or <a href=https://respond.io/"https://respond.io/integrations/whatsapp-business-calling-api/" rel=\"noopener noreferrer\" target=\"_blank\">call</a> - all from one inbox</li><li>Automate tasks like greetings, lead qualification, FAQs and more with workflows and AI</li></ul><p><strong>Retain</strong></p><ul><li>Broadcast promotions, newsletters and upsell offers</li><li>Send reminders and surveys to keep customers engaged and informed</li><li>Support customers better with insights into conversations and agent performance</li></ul><p>[Understanding <a href=https://respond.io/"https://respond.io/blog/conversation-led-growth/" rel=\"noopener noreferrer\" target=\"_blank\">Conversation Led Growth</a>]</p>"],"blocks":[1,[[0,{"id":[0,"builder-pixel-mzicbn4vzu"],"@type":[0,"@builder.io/sdk:Element"],"tagName":[0,"img"],"properties":[0,{"src":[0,""],"aria-hidden":[0,"true"],"alt":[0,""],"role":[0,"presentation"],"width":[0,"0"],"height":[0,"0"]}],"responsiveStyles":[0,{"large":[0,{"height":[0,"0"],"width":[0,"0"],"display":[0,"inline-block"],"opacity":[0,"0"],"overflow":[0,"hidden"],"pointerEvents":[0,"none"]}]}]}]]]}],"rev":[0,"w2kw7az8r08"]}]}]}]]],"logo":[0,"https://assets2-proxy.respond.io/ph8r57dk1q9w/5jowilO5E1FOmkQJqaK78/03dc019e0f425f8ffed1c914c8048960/6694d6b12712e4111cc19b60_breakthrough-maths.svg"],"website":[0,"https://www.breakthroughmaths.ie/"],"location":[0,"Ireland"],"useCases":[1,[[0,{"url":[0,"/sales"],"name":[0,"Conversational Sales"],"value":[0,"conversational-sales"],"useCase":[0,"Conversational Sales"]}]]],"solutions":[1,[[0,{"solution":[0,"Conversation numbers were scaled with WhatsApp API"]}],[0,{"solution":[0,"A centralized inbox was used for agent efficiency"]}],[0,{"solution":[0,"Bulk messaging was made possible with WhatsApp API Broadcast"]}]]],"metrics":[1,[[0,{"symbol":[0,"%"],"results":[0,"Response time reduction"],"metric":[0,"50%"]}],[0,{"results":[0,"More sales"],"symbol":[0,"%"],"metric":[0,"35%"]}],[0,{"symbol":[0,"%"],"results":[0,"More converted leads"],"metric":[0,"21%"]}]]],"personInCharge":[0,"With TJ Hegarty, Founder of Breakthrough Maths"],"goals":[1,[[0,{"goal":[0,"Scale the number of WhatsApp conversations with ease"]}],[0,{"goal":[0,"Centralize all customer conversations in a single inbox"]}]]],"fetchUrls":[1,[[0,{"key":[0,"relatedCustomerStories"],"fetchUrl":[0,"https://assets1-proxy.respond.io/api/v3/content/customer-stories-item?apiKey=11f7a662b80a4675973850b067c01fa5&limit=3&fields=data.industry.value.data.name,data.slug,data.title,data.heroImage,data.cta.subHeading,data.useCases&includeRefs=true&sort.lastUpdated=-1&query.data.slug.$ne=breakthrough-maths-boosts-sales-by-35-percent-by-halving-their-lead-response-times&query.data.industry.id=a73d051cea43433988843617301b4c40"]}]]],"seoMeta":[0,{"description":[0,"Breakthrough Maths saw a 35% sales surge by streamlining lead responses. Read this respond.io success story to learn how."],"title":[0,"Breakthrough Maths Boosts Sales by 35% by Halving Their Lead Response Times"]}]}],"lang":[0,"en"]}" ssr="" client="load" opts="{"name":"BuilderContent","value":true}" await-children="">
Education
How Breakthrough Maths Halved Response Times to Boost Sales by 35%
With TJ Hegarty, Founder of Breakthrough Maths
50%
Response time reduction
35%
More sales
21%
More converted leads
Goals
Scale the number of WhatsApp conversations with ease
Centralize all customer conversations in a single inbox
Solutions
Conversation numbers were scaled with WhatsApp API
A centralized inbox was used for agent efficiency
Bulk messaging was made possible with WhatsApp API Broadcast
Breakthrough Maths Boosts Sales by 35% by Halving Their Lead Response Times
Breakthrough Maths specializes in providing high-quality math coaching and education to students. Operating primarily online in Ireland and the UK, they offer online courses to help students improve their math skills and excel academically. Through personalized instruction and engaging learning materials, Breakthrough Maths aims to make math more accessible and enjoyable for students of all levels.
The Problem
Before integrating respond.io, Breakthrough Maths heavily relied on the WhatsApp app to handle leads. However, this approach posed challenges in scaling up the number of WhatsApp conversations to meet the needs of a growing student base.
Also, the absence of a business messaging platform with a centralized inbox made it difficult to organize interactions and follow-ups efficiently. Consequently, this often resulted in delayed customer interactions and potential lead loss, with suboptimal response times averaging 54 minutes.
The Respond.io Solution
Recognizing the need for a scalable solution and a centralized inbox, the business turned to respond.io. The following solutions were implemented.
Conversation Numbers were Scaled with Respond.io and WhatsApp API
As Breakthrough Maths scaled its conversations month by month, the limitations of the WhatsApp app became apparent, prompting a transition to the WhatsApp Business API and a respond.io Business plan. Now, equipped with these tools, the business can efficiently handle up to 3,000 monthly active contacts, with the flexibility to scale even further if necessary.
This transition helped Breakthrough Maths process a larger volume of WhatsApp sales inquiries without difficulty. Currently, the business adeptly manages an average of 2,360 monthly incoming messages while upholding lower response times and nurturing leads.
A Centralized Inbox was Used for Agent Efficiency
By centralizing all customer conversations in the respond.io inbox, Breakthrough Maths gained more visibility into chats and fostered collaboration between agents. A new, streamlined process, combined with better oversight, further contributed to the business's communication efficiency.
Bulk Messaging was Made Possible with WhatsApp API Broadcast
Thanks to the WhatsApp API, Breakthrough Maths now sends an average of 12,800 monthly bulk messages, encompassing promotions, transactional messages, notifications and updates. This allowed the business to foster relationships with students on a larger scale, enhancing engagement and nurturing connections.
“Respond.io has improved a lot since last year. I really like it now. There are no delays or interruptions. It's really good!” - TJ Hegarty, founder of Breakthrough Maths.
The Results
Since transitioning to respond.io for scalability, Breakthrough Maths has achieved an impressive reduction in response times, slashing the average from 54 minutes to just 26 minutes—a remarkable 50% decrease.
This notable improvement has had a positive ripple effect on sales metrics, with Breakthrough Maths experiencing a substantial 35% increase in sales, bolstered by respond.io's scalability. Moreover, the business has witnessed a 21% rise in lead conversion rates, driven by more efficient and structured communication processes.
Finally, with the capability to reach an average of 5,000 leads per broadcast, Breakthrough Maths is primed for sustained growth and continued success.
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