Make WhatsApp work for your business—not the other way around.</p><p>Market, sell, and support on the world’s most popular messaging channel. 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It delivers quality education to late teens and young adults throughout the Gulf Cooperation Council (GCC) countries, particularly in Saudi Arabia.</p><p>It attracts prospective students via social media and directs prospects to a WhatsApp number. Sales agents then handle and convert those students. Innov821 DMCC also retargets them via sales promotions or events to increase sales conversion.</p><h2>The Problem</h2><p>The company initially managed course inquiries through multiple personal WhatsApp numbers, but this approach led to three major issues.</p><p>First, it lost potential enrollment from not replying to students on time. Managing multiple numbers made it difficult to keep track of all incoming students and assign them to agents. This resulted in prospective students being overlooked or not responded to on time.</p><p>Second, Innov821 DMCC struggled to increase the number of enrollments due to the limitations of using personal WhatsApp numbers. It could only broadcast promotions and events to 256 contacts per broadcast list. As it was impractical to send multiple broadcasts over several numbers, they faced a growth bottleneck.</p><p>Lastly, it was difficult to assess the effectiveness of consultants as their conversations were scattered across multiple numbers and devices. Managers had no visibility over how their teams handled inquiries, making it difficult to assess who was performing well and who needed improvement. As a result, there was an additional loss of sales opportunities.</p><h2>The Respond.io Solution</h2><p>To address the issues they faced using multiple personal WhatsApp numbers, Innov821 DMCC turned to respond.io. They wanted to improve their communication needs with students and increase the number of student enrollments.</p><h3>A Centralized Inbox That Connects Multiple Agents And Devices</h3><p>Innov821 DMCC transitioned from using multiple personal WhatsApp numbers to a single WhatsApp Business Platform (API) account and moved to respond.io. This streamlined its operations.</p><p>Instead of managing messages on multiple phones or apps, all student inquiries come into one inbox. It’s easier to keep track of student messages, reducing the loss of potential enrollment.</p><p>It was also now possible to identify which marketing campaigns students came from and segment them by course interest. This improved the agents’ performance by allowing them to respond immediately with relevant course details, providing a tailored experience for each lead.</p><h3>Workflow Automation Builder To Maximize Opportunities For Every Lead</h3><p>By leveraging respond.io’s various automation tools, Innov821 DMCC increased the number of enrolled students.</p><p>The Workflows chat automation builder enabled it to route and assign students to the right consultants for their needs automatically. The configuration considers agent capacity to ensure agents respond to inquiries in a timely manner, reducing the number of lead drop-offs.</p><h3>Broadcasts Were Used to Promote Sales and Events to a Wider Audience</h3><p>Innov821 DMCC also increased the scale of its promotional campaigns by sending promotional and event marketing broadcasts on popular channels like WhatsApp.</p><p>It could efficiently send targeted messages to the right audience at the right time. For example, it sent automated broadcasts to alert prospects about upcoming seminars. These messages were personalized to each student, depending on their course of interest, and resulted in an increased number of student enrollments.</p><h3>Applied Reporting Tools to Monitor and Improve Agent Performance</h3><p>Respond.io’s robust reporting tools effectively addressed the challenges of monitoring and evaluating consultants’ performance at Innov821 DMCC . It gained valuable insights into metrics such as first response and resolution times and identified areas of improvement.</p><p>Managers were also able to understand peak messaging times, allowing them to optimize the availability of their consultants and align their operations more closely with student behavior.</p><p>These insights enabled managers to make informed decisions and implement strategies to improve effectiveness in securing enrollments.</p><p>Respond.io helped us scale our business and grow at a rapid rate. It reduced the complexity of our operations so that we could answer student inquiries quickly while improving response quality. 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Meanwhile, automation tools ensure that every inquiry is answered quickly, minimizing the loss of potential opportunities.</p><p>This combination of targeted broadcasts, automated Workflows and agents responding quickly from a centralized inbox resulted in a staggering 73.2% conversion rate. In short, Innov821 DMCC was able to double its enrollment rates with 730,448 student sign-ups within 7 months.</p><p>Innov821 DMCC achieved a 100% increase in student intake over 7 months by using insights from the Reports Module. 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Make WhatsApp work for your business—not the other way around.</p><p>Market, sell, and support on the world’s most popular messaging channel. 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Its services include assistance in submitting university applications, onboarding students in the host countries and assisting with student accommodation.</p><h2>The Problem</h2><p>Qobolak faced significant challenges in increasing the number of student leads, monitoring employee performance and managing the complex follow-up processes with students after securing university offers. These issues impacted the number of lead conversions and the quality of student consultation services, both of which are essential for successful student placements.</p><h2>The Respond.io Solution</h2><p>Qobolak was searching for solutions that could streamline its communication processes, enhance employee performance monitoring and boost its overall student engagement strategies.</p><p>It needed a system that could <a \n href=https://respond.io/"https://respond.io/blog/omnichannel-communication/"/n target=\"_blank\"\n rel=\"noopener \"\n >integrate various communication channels</a> into a single platform, making it easier to manage student interactions efficiently. Moreover, Qobolak sought advanced tools to monitor and improve its team's responsiveness and effectiveness in dealing with student inquiries and follow-ups.</p><p>This led Qobolak to adopt respond.io's robust functionalities, which promised to optimize service delivery in the educational placement sector by addressing these critical areas.</p><h3>Consolidate Multiple Channels into One Unified <b>Platform</b></h3><p>Qobolak previously relied on decentralized and uncoordinated communication methods. It used Facebook Messenger and Instagram DM, and had 20 agents who were using their personal WhatsApp numbers to communicate with students. This led to difficulty in tracking conversations and documents sent by students.</p><p>Respond.io provided a <a \n href=https://respond.io/"https://respond.io/blog/omnichannel-support/"/n target=\"_blank\"\n rel=\"noopener \"\n >centralized communication platform</a>, consolidating conversations across multiple WhatsApp numbers and channels into one streamlined system. This shift allowed Qobolak to move from using many WhatsApp numbers to just one with WhatsApp API connected to respond.io.</p><p>The centralized inbox also improved interactions between students and agents, including better organization and tracking of essential documents.</p><h3>Comprehensive Monitoring of Agent Performance</h3><p>Previously, there was a lack of visibility into how effectively agents were following up on leads and closing sales, which is crucial in the educational placement sector.</p><p>Through the <a \n href=https://respond.io/"https://help.respond.io/dashboard-reporting/reports-overview/"/n target=\"_blank\"\n rel=\"noopener noreferrer\"\n >Reports Module</a>, managers can track detailed employee metrics such as the <a \n href=https://respond.io/"https://help.respond.io/dashboard-reporting/reports-conversations/"/n target=\"_blank\"\n rel=\"noopener noreferrer\"\n >number of conversations handled</a>, <a \n href=https://respond.io/"https://help.respond.io/dashboard-reporting/reports-responses/"/n target=\"_blank\"\n rel=\"noopener noreferrer\"\n >first response times</a> and <a \n href=https://respond.io/"https://help.respond.io/dashboard-reporting/reports-resolutions/"/n target=\"_blank\"\n rel=\"noopener noreferrer\"\n >resolution times</a>.</p><p>With these in-depth insights, managers can now accurately assess how efficiently each agent responds to students and how successfully agents place them in universities. They can also review individual conversations in detail to spot quality gaps for improved service.</p><p>This not only improves accountability but also identifies areas for performance enhancement, driving overall team productivity and effectiveness in the education placement market.</p><h3>Increase Event Attendance Through Broadcasts</h3><p>Qobolak successfully generates most of its leads at education fairs yet faces challenges in effectively communicating its participation at these events to potential students.</p><p>Sending <a \n href=https://respond.io/"https://help.respond.io/broadcasts-module/broadcasts-overview/"/n target=\"_blank\"\n rel=\"noopener noreferrer\"\n >WhatsApp broadcasts via respond.io</a> served as a direct channel to deliver such announcements and updates to a <a \n href=https://respond.io/"https://respond.io/blog/respondio-whatsapp/"/n target=\"_blank\"\n rel=\"noopener \"\n >wide audience</a> efficiently.</p><p>This new approach has led to significant improvements in event visibility and attendance. Compared to previous education fairs, Qobolak has reached a larger audience more effectively, increasing attendance and overall student engagement to enhance its outreach and impact in the educational placement sector.</p><blockquote><p>“We're thrilled with the transformation in our student engagement and lead conversions since implementing respond.io. 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WhatsApp 批次訊息，也稱為 WhatsApp 廣播，使您能夠一次向多個收件人發送單個訊息，便於分享 促銷、新聞信、更新 和 提醒
這有助於保持您的品牌在顧客心中，驅動重複參與並確保與顧客的及時溝通。
通過直接與他們在 WhatsApp 上聯繫，您可以 提升轉換率、降低錯失的機會 並建立忠誠度，幾乎不費力。
並非所有批次訊息都是相同的—WhatsApp 商業應用程序和 WhatsApp 商業 API 具有不同的功能和規則。
對於需要超出基本批次訊息的企業，WhatsApp API 可實現 可擴展廣播、自動化 和詳細的 觀眾分段。
所列價格可能會隨 Meta 的變動而更改。 請訪問 Meta 以獲取最新的定價更新。
 WhatsApp Business App |  WhatsApp API with respond.io | |
|---|---|---|
Broadcast limit | 256 contacts per list | Higher limits, scalable |
Message type | Free-text allowed | Pre-approved templates only |
Contact management | No contact importing | Import & segment opted-in contacts |
Automation | Manual only | Advanced workflows & targeting |
Broadcast reports |  |  |
Migrate from WhatsApp Business App to WhatsApp API
Migrate WhatsApp API from another BSP to respond.io
Allowed use cases
Prohibited activities
與 SMS 或電子郵件廣播不同，您無法隨便向任何人發送批次訊息透過 WhatsApp API。
Meta 強制執行嚴格的規則以保護用戶免受垃圾郵件的影響， 而違反其指導方針可能導致帳戶限制或禁止。
相反，尋求接觸冷或新受眾的企業可以透過點擊WhatsApp 廣告來擴大其客戶基礎。
這些廣告在 Instagram 和 Facebook 等 Meta 頻道上分享，驅動點擊的潛在客戶直接進入與您的 WhatsApp 聊天。
只有這樣您才能使用 WhatsApp 批次訊息重新參與這些聯絡人並培養他們以促成轉換或再次購買。
Click to WhatsApp ads | Bulk messages | |
|---|---|---|
Best for | Lead generation | Retargeting & retention |
Audience | New leads | Existing, opted-in contacts |
First message initiated by | Customer | Business |
Messaging | Open-ended conversations | Pre-approved templates |
Targeting | Meta ad targeting | Contact segmentation |
Migrate from WhatsApp Business App to WhatsApp API
Migrate WhatsApp API from another BSP to respond.io
由於 WhatsApp API 沒有前端介面來發送或接收消息，您需要將其連接到像 respond.io 這樣的消息平台。 然後，您就可以準備大規模廣播。
Step 1: Choose your audience
根據購買歷史、位置、會員級別或語言等特徵導入和分段已選聯絡人，以進行精準消息傳遞。
Step 2: Create a broadcast campaign
選擇一個 Meta 認可的 WhatsApp 模板。 同時廣播至 Messenger、Telegram 等以實現最大覆蓋率，透過 respond.io。
Step 3: Send and track performance
根據相關細節個性化消息。 然後排程交付並追蹤指標以進行未來優化。
如果您使用正確的訊息傳遞平台，WhatsApp API 是一種經濟高效的廣播和行銷管道。 所有傳入訊息都是免費的，但傳出訊息需遵守以下規定：
元費用： 依收件人的國家、訊息類型和每月數量。
WhatsApp 商業解決方案提供者費用：一些 WhatsApp BSP 收取設置費、維護費或消息加價。 在 respond.io，僅支付 Meta 向您收取的費用。
使用我們的 WhatsApp 定價計算器來了解訊息類型並估算您的費用。
$0.0150 / 24 hours
$0.00
$0.0150 / 24 hours
$0.00
$0.0150 / 24 hours
$0.00
FREE
要獲取有關 WhatsApp 對話定價結構的更多見解， 請與我們聯繫.
WhatsApp 批次訊息是同時發送給多個接收者的單條消息，使其成為最有效的重新市場營銷和重新參與工具之一。
如果您使用 WhatsApp API，這些消息必須以預先批准的模板形式發送，並且僅能發送給已選擇的聯絡人。
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