Le framework Conversation-Led GrowthMC de Respond.io vous permet de saisir, de convertir et de conserver vos clients, alimentant la croissance de votre entreprise à chaque étape du voyage client
Make WhatsApp work for your business—not the other way around.</p><p>Market, sell, and support on the world’s most popular messaging channel. Reach your customers where they spend the most time.</p><p>Use WhatsApp API to:</p><p><strong>Capture</strong></p><ul><li>Generate leads online via click-to-chat ads, websites, chat widgets and social media</li><li>Capture offline leads with QR codes</li><li><a href=https://respond.io/"https://help.respond.io/l/en/workspace-settings/workspace-settings-lifecycle/" rel=\"noopener noreferrer\" target=\"_blank\">Track contacts</a> for better follow-ups and sync with your CRM as a single source of truth</li></ul><p><strong>Convert</strong></p><ul><li>Utilize multiple users: assign conversations by availability or expertise to the best agents</li><li>Connect with customers by chat or <a href=https://respond.io/"https://respond.io/integrations/whatsapp-business-calling-api/" rel=\"noopener noreferrer\" target=\"_blank\">call</a> - all from one inbox</li><li>Automate tasks like greetings, lead qualification, FAQs and more with workflows and AI</li></ul><p><strong>Retain</strong></p><ul><li>Broadcast promotions, newsletters and upsell offers</li><li>Send reminders and surveys to keep customers engaged and informed</li><li>Support customers better with insights into conversations and agent performance</li></ul><p>[Understanding <a href=https://respond.io/"https://respond.io/blog/conversation-led-growth/" rel=\"noopener noreferrer\" target=\"_blank\">Conversation Led Growth</a>]</p>"],"blocks":[1,[[0,{"id":[0,"builder-pixel-vd5lew717rs"],"@type":[0,"@builder.io/sdk:Element"],"tagName":[0,"img"],"properties":[0,{"src":[0,""],"aria-hidden":[0,"true"],"alt":[0,""],"role":[0,"presentation"],"width":[0,"0"],"height":[0,"0"]}],"responsiveStyles":[0,{"large":[0,{"height":[0,"0"],"width":[0,"0"],"display":[0,"inline-block"],"opacity":[0,"0"],"overflow":[0,"hidden"],"pointerEvents":[0,"none"]}]}]}]]]}],"rev":[0,"bsgrye56q08"]}]}]}],[0,{"channel":[0,{"@type":[0,"@builder.io/core:Reference"],"id":[0,"72323075c14a42e08c60175f9d6e39d2"],"model":[0,"integrations"],"value":[0,{"query":[1,[]],"folders":[1,[]],"createdDate":[0,1731493168787],"id":[0,"72323075c14a42e08c60175f9d6e39d2"],"name":[0,"Facebook Messenger"],"modelId":[0,"6ab4e0e4619548b18a28fcb4c84bd40c"],"published":[0,"published"],"meta":[0,{"hasLinks":[0,false],"kind":[0,"data"],"breakpoints":[0,{"small":[0,767],"medium":[0,1023]}],"lastPreviewUrl":[0,""]}],"data":[0,{"slug":[0,"facebook-messenger"],"image":[0,"https://uploads-ssl.webflow.com/66cc2ce1ae967dfb1110f57d/66cc2ce1ae967dfb1110fea9_Logo-FB-Messenger.svg"],"headerColor":[0,"hsla(240, 100.00%, 96.08%, 1.00)"],"updatedOn":[0,1720098177000],"hidden":[0,false],"publisherName":[0,"Meta"],"state":[0,{"location":[0,{"path":[0,""],"query":[0,{}]}],"translation":[0,{}],"deviceSize":[0,"large"]}],"connect":[0,"https://app.respond.io/space/settings/channels"],"fetchUrls":[1,[[0,{"fetchUrl":[0,"https://assets1-proxy.respond.io/api/v3/content/integrations?apiKey=11f7a662b80a4675973850b067c01fa5&limit=4&fields=data.name,data.description,data.image,data.tags,data.categories,data.slug&includeUnpublished=false&includeRefs=true"],"key":[0,"suggestedIntegrations"]}]]],"contents":[0,"<p id=\"\">Utilize teams of multiple agents to communicate with your audience, generate leads and build long-lasting customer relationships. Support, sell and market on one of the most popular messaging channels in the world.</p><ul id=\"\"><li id=\"\">Handling inbound conversations - welcome customers, let them know if you’re away or send them to the right agent or department</li><li id=\"\">Responding to chats - transfer customers, create support tickets or submit orders they make</li><li id=\"\">Conversation Supervision and Reporting - analyze the performance of your agents, have total visibility over their conversations and step in at any time</li><li id=\"\">Facebook Messenger Marketing - respond to ad campaigns, nurture your leads, send abandoned cart messages, newsletters and upsell additional services</li><li id=\"\">Marketing Analytics - determine the effectiveness of your campaigns and decide how to improve them</li><li id=\"\">Transactional notifications - send appointment reminders, payment receipts and delivery updates to your customers</li><li id=\"\">Business process implementation - make Facebook Messenger work for your business and not the other way round</li></ul>"],"tags":[1,[[0,"starter"],[0,"growth"],[0,"advanced"]]],"sortByGroup":[0,2],"categories":[1,[[0,"Messaging Channels"]]],"name":[0,"Facebook Messenger"],"documentation":[0,"https://help.respond.io/facebook-messenger/facebook-messenger-quick-start"],"categoryLink":[0,"https://respond.io/integrations?channel=Messaging+Channels"],"group":[0,"Channels-1"],"description":[0,"Connect your Facebook pages and chat over Facebook Messenger."],"learnMore":[0,"https://respond.io/blog/facebook-business-chat"],"createdDate":[0,1616056586000],"blocks":[1,[[0,{"id":[0,"builder-pixel-6nf4bt3s8iv"],"@type":[0,"@builder.io/sdk:Element"],"tagName":[0,"img"],"properties":[0,{"src":[0,""],"aria-hidden":[0,"true"],"alt":[0,""],"role":[0,"presentation"],"width":[0,"0"],"height":[0,"0"]}],"responsiveStyles":[0,{"large":[0,{"height":[0,"0"],"width":[0,"0"],"display":[0,"inline-block"],"opacity":[0,"0"],"overflow":[0,"hidden"],"pointerEvents":[0,"none"]}]}]}]]]}],"variations":[0,{}],"lastUpdated":[0,1738576118525],"firstPublished":[0,1731493227878],"testRatio":[0,1],"createdBy":[0,"NrB2qEkVN3PgIwc6KZGLvOVDcYw1"],"lastUpdatedBy":[0,"NrB2qEkVN3PgIwc6KZGLvOVDcYw1"],"rev":[0,"o8logjwrlm7"]}]}]}],[0,{"channel":[0,{"@type":[0,"@builder.io/core:Reference"],"id":[0,"f65b2dc48f2343019f6d02c3ad58bb78"],"model":[0,"integrations"],"value":[0,{"createdDate":[0,1731493166618],"firstPublished":[0,1731493228111],"published":[0,"published"],"name":[0,"HubSpot (Beta)"],"folders":[1,[]],"lastUpdatedBy":[0,"iXZy2WFUZmcpCYFUXxyUMXfoItx1"],"modelId":[0,"6ab4e0e4619548b18a28fcb4c84bd40c"],"createdBy":[0,"NrB2qEkVN3PgIwc6KZGLvOVDcYw1"],"lastUpdated":[0,1749704574333],"meta":[0,{"breakpoints":[0,{"small":[0,767],"medium":[0,1023]}],"lastPreviewUrl":[0,""],"hasLinks":[0,false],"kind":[0,"data"]}],"query":[1,[]],"variations":[0,{}],"testRatio":[0,1],"id":[0,"f65b2dc48f2343019f6d02c3ad58bb78"],"rev":[0,"j80t5m3jfsp"],"data":[0,{"group":[0,"Integration-1"],"updatedOn":[0,1720097796000],"categoryLink":[0,"https://respond.io/integrations?channel=Integration"],"image":[0,"https://uploads-ssl.webflow.com/66cc2ce1ae967dfb1110f57d/66cc2ce1ae967dfb1110fa85_hubspot-1.svg"],"headerColor":[0,"#ffedd6"],"state":[0,{"deviceSize":[0,"large"],"translation":[0,{}],"location":[0,{"path":[0,""],"query":[0,{}]}]}],"connect":[0,"https://app.respond.io/space/settings/integrations"],"documentation":[0,"https://help.respond.io/l/en/integrations/hub-spot"],"learnMore":[0,""],"categories":[1,[[0,"integration"]]],"tags":[1,[[0,"starter"],[0,"growth"],[0,"advanced"]]],"publisherName":[0,"HubSpot"],"sortByGroup":[0,31],"hidden":[0,false],"name":[0,"HubSpot (Beta)"],"createdDate":[0,1618815662000],"slug":[0,"hubspot"],"fetchUrls":[1,[[0,{"fetchUrl":[0,"https://assets1-proxy.respond.io/api/v3/content/integrations?apiKey=11f7a662b80a4675973850b067c01fa5&limit=4&fields=data.name,data.description,data.image,data.tags,data.categories,data.slug&includeUnpublished=false&includeRefs=true"],"key":[0,"suggestedIntegrations"]}]]],"description":[0,"A cloud based CRM software suite."],"contents":[0,"<p>With respond.io’s native HubSpot integration, HubSpot contact properties are displayed directly on respond.io — so your agents always have customer information at hand during chats and calls.</p><ul><li>Reference customer information in both chats and calls without switching apps</li><li>Market, sell and support your customers across WhatsApp, Messenger, TikTok, Instagram and more from a unified inbox</li><li>And now, you can call customers too — with support for WhatsApp Business API voice calls, Telnyx VoIP and Messenger Calls, respond.io brings messaging and calling into one workspace</li></ul><p><img src=https://respond.io/"https://assets1-proxy.respond.io/api/v1/image/assets%2F11f7a662b80a4675973850b067c01fa5%2Ffa8a28be5af0454ea77158f688a1f45c/">
More to come – follow our <a href=https://respond.io/"https://roadmap.respond.io/search?search=hubspot\%22 rel=\"noopener noreferrer\" target=\"_blank\">roadmap</a> to stay updated.</p>"],"blocks":[1,[[0,{"id":[0,"builder-pixel-ydyb7b6mmir"],"@type":[0,"@builder.io/sdk:Element"],"tagName":[0,"img"],"properties":[0,{"src":[0,""],"aria-hidden":[0,"true"],"alt":[0,""],"role":[0,"presentation"],"width":[0,"0"],"height":[0,"0"]}],"responsiveStyles":[0,{"large":[0,{"height":[0,"0"],"width":[0,"0"],"display":[0,"inline-block"],"opacity":[0,"0"],"overflow":[0,"hidden"],"pointerEvents":[0,"none"]}]}]}]]]}]}]}]}],[0,{"channel":[0,{"@type":[0,"@builder.io/core:Reference"],"id":[0,"3e4efa7f2a374b4f90f28c37e0fbe9ef"],"model":[0,"integrations"],"value":[0,{"query":[1,[]],"folders":[1,[]],"createdDate":[0,1731493169028],"id":[0,"3e4efa7f2a374b4f90f28c37e0fbe9ef"],"name":[0,"Zapier"],"modelId":[0,"6ab4e0e4619548b18a28fcb4c84bd40c"],"published":[0,"published"],"meta":[0,{"breakpoints":[0,{"small":[0,767],"medium":[0,1224]}],"hasLinks":[0,false],"lastPreviewUrl":[0,""],"kind":[0,"data"]}],"variations":[0,{}],"lastUpdated":[0,1737101520977],"firstPublished":[0,1731493227859],"testRatio":[0,1],"createdBy":[0,"NrB2qEkVN3PgIwc6KZGLvOVDcYw1"],"lastUpdatedBy":[0,"ERp0KKo3g7PHHX0f7EDQVVI8Qt53"],"data":[0,{"image":[0,"https://uploads-ssl.webflow.com/6694d6b12712e4111cc1817a/6694d6b12712e4111cc197cd_zapier-logomark.svg"],"publisherName":[0,"Zapier"],"categories":[1,[[0,"integration"]]],"updatedOn":[0,1720097836000],"categoryLink":[0,"https://respond.io/integrations?channel=Integration"],"documentation":[0,"https://help.respond.io/integrations/zapier"],"sortByGroup":[0,27],"hidden":[0,false],"state":[0,{"location":[0,{"path":[0,""],"query":[0,{}]}],"translation":[0,{}],"deviceSize":[0,"large"]}],"connect":[0,"https://app.respond.io/space/settings/integrations"],"slug":[0,"zapier"],"fetchUrls":[1,[[0,{"fetchUrl":[0,"https://assets1-proxy.respond.io/api/v3/content/integrations?apiKey=11f7a662b80a4675973850b067c01fa5&limit=4&fields=data.name,data.description,data.image,data.tags,data.categories,data.slug&includeUnpublished=false&includeRefs=true&query.data.hidden=false"],"key":[0,"suggestedIntegrations"]}]]],"headerColor":[0,"#ffedd6"],"group":[0,"Integration-1"],"createdDate":[0,1618815558000],"learnMore":[0,""],"name":[0,"Zapier"],"tags":[1,[[0,"starter"],[0,"growth"],[0,"advanced"]]],"description":[0,"Connect over 5,000+ applications quickly and easily"],"contents":[0,"<p id=\"\">With Zapier integration, you can connect respond.io to thousands of apps to automate your messaging workflows, sync data across different apps and more.</p><ul id=\"\"><li id=\"\">Handling inbound conversations - welcome customers, let them know if you’re away or send them to the right agent or department</li><li id=\"\">Responding to chats - qualify and transfer customers, create support tickets or submit orders they make</li><li id=\"\">Transactional notifications - send appointment reminders, payment receipts and delivery updates to your customers</li></ul>"],"blocks":[1,[[0,{"id":[0,"builder-pixel-8311pyo1657"],"@type":[0,"@builder.io/sdk:Element"],"tagName":[0,"img"],"properties":[0,{"src":[0,""],"aria-hidden":[0,"true"],"alt":[0,""],"role":[0,"presentation"],"width":[0,"0"],"height":[0,"0"]}],"responsiveStyles":[0,{"large":[0,{"height":[0,"0"],"width":[0,"0"],"display":[0,"inline-block"],"opacity":[0,"0"],"overflow":[0,"hidden"],"pointerEvents":[0,"none"]}]}]}]]]}],"rev":[0,"luj86ch93a8"]}]}]}],[0,{"channel":[0,{"@type":[0,"@builder.io/core:Reference"],"id":[0,"85783dc427f74a47a7689c67c51bc867"],"model":[0,"integrations"],"value":[0,{"query":[1,[]],"folders":[1,[]],"createdDate":[0,1731493172307],"id":[0,"85783dc427f74a47a7689c67c51bc867"],"name":[0,"Instagram"],"modelId":[0,"6ab4e0e4619548b18a28fcb4c84bd40c"],"published":[0,"published"],"meta":[0,{"lastPreviewUrl":[0,""],"hasLinks":[0,false],"breakpoints":[0,{"small":[0,767],"medium":[0,1023]}],"kind":[0,"data"]}],"data":[0,{"group":[0,"Channels-1"],"fetchUrls":[1,[[0,{"fetchUrl":[0,"https://assets1-proxy.respond.io/api/v3/content/integrations?apiKey=11f7a662b80a4675973850b067c01fa5&limit=4&fields=data.name,data.description,data.image,data.tags,data.categories,data.slug&includeUnpublished=false&includeRefs=true&query.data.slug.$ne=instagram&query.data.hidden=false"],"key":[0,"suggestedIntegrations"]}]]],"documentation":[0,"https://help.respond.io/channels/instagram"],"connect":[0,"https://app.respond.io/space/settings/channels"],"hidden":[0,false],"categoryLink":[0,"/integrations?channel=Messaging+Channels"],"categories":[1,[[0,"Messaging Channels"]]],"tags":[1,[[0,"starter"],[0,"growth"],[0,"advanced"]]],"state":[0,{"deviceSize":[0,"large"],"location":[0,{"path":[0,""],"query":[0,{}]}],"translation":[0,{}]}],"name":[0,"Instagram"],"learnMore":[0,"https://respond.io/blog/instagram-direct-message-api"],"image":[0,"https://uploads-ssl.webflow.com/66cc2ce1ae967dfb1110f57d/66cc2ce1ae967dfb1110f9ca_Logo-Instagram.svg"],"slug":[0,"instagram"],"headerColor":[0,"#ebebff"],"sortByGroup":[0,3],"updatedOn":[0,1720097770000],"contents":[0,"<p id=\"\">Utilize teams of multiple agents to communicate with your customers on Instagram. Leverage its massive popularity to engage, sell and support customers on the messaging channel.</p><ul id=\"\"><li id=\"\">Handling inbound conversations - welcome customers, let them know if you’re away or send them to the right agent or department</li><li id=\"\">Responding to chats - transfer customers, create support tickets or submit orders they make</li><li id=\"\">Conversation Supervision and Reporting - analyze the performance of your agents, have total visibility over their conversations and step in at any time<br></li><li id=\"\">Instagram Marketing - respond to ad campaigns, nurture your leads, send abandoned cart messages, newsletters and upsell additional services</li><li id=\"\">Business process implementation - make Instagram work for your business and not the other way round</li></ul>"],"publisherName":[0,"Meta"],"createdDate":[0,1624951837000],"description":[0,"Connect an Instagram Business Account to chat over Instagram."],"blocks":[1,[[0,{"id":[0,"builder-pixel-38256o47i55"],"@type":[0,"@builder.io/sdk:Element"],"tagName":[0,"img"],"properties":[0,{"src":[0,""],"aria-hidden":[0,"true"],"alt":[0,""],"role":[0,"presentation"],"width":[0,"0"],"height":[0,"0"]}],"responsiveStyles":[0,{"large":[0,{"height":[0,"0"],"width":[0,"0"],"display":[0,"inline-block"],"opacity":[0,"0"],"overflow":[0,"hidden"],"pointerEvents":[0,"none"]}]}]}]]]}],"variations":[0,{}],"lastUpdated":[0,1738575994525],"firstPublished":[0,1731493227781],"testRatio":[0,1],"createdBy":[0,"NrB2qEkVN3PgIwc6KZGLvOVDcYw1"],"lastUpdatedBy":[0,"NrB2qEkVN3PgIwc6KZGLvOVDcYw1"],"rev":[0,"sfos9829nvp"]}]}]}],[0,{"channel":[0,{"@type":[0,"@builder.io/core:Reference"],"id":[0,"6892c1b298fd4cecadae363b36d20682"],"model":[0,"integrations"],"value":[0,{"query":[1,[]],"folders":[1,[]],"createdDate":[0,1731493168497],"id":[0,"6892c1b298fd4cecadae363b36d20682"],"name":[0,"IMAP/SMTP"],"modelId":[0,"6ab4e0e4619548b18a28fcb4c84bd40c"],"published":[0,"published"],"meta":[0,{"lastPreviewUrl":[0,""],"kind":[0,"data"],"hasLinks":[0,false],"breakpoints":[0,{"small":[0,767],"medium":[0,1023]}]}],"variations":[0,{}],"lastUpdated":[0,1736391114077],"firstPublished":[0,1731493227888],"testRatio":[0,1],"createdBy":[0,"NrB2qEkVN3PgIwc6KZGLvOVDcYw1"],"lastUpdatedBy":[0,"ERp0KKo3g7PHHX0f7EDQVVI8Qt53"],"data":[0,{"sortByGroup":[0,22],"documentation":[0,"https://help.respond.io/email/other-email"],"learnMore":[0,""],"publisherName":[0,"respond.io"],"categoryLink":[0,"https://respond.io/integrations?channel=Email"],"name":[0,"IMAP/SMTP"],"createdDate":[0,1616061553000],"image":[0,"https://uploads-ssl.webflow.com/66cc2ce1ae967dfb1110f57d/66cc2ce1ae967dfb1110f6c0_email.svg"],"state":[0,{"location":[0,{"path":[0,""],"query":[0,{}]}],"translation":[0,{}],"deviceSize":[0,"large"]}],"fetchUrls":[1,[[0,{"fetchUrl":[0,"https://assets1-proxy.respond.io/api/v3/content/integrations?apiKey=11f7a662b80a4675973850b067c01fa5&limit=4&fields=data.name,data.description,data.image,data.tags,data.categories,data.slug&includeUnpublished=false&includeRefs=true"],"key":[0,"suggestedIntegrations"]}]]],"updatedOn":[0,1720097894000],"headerColor":[0,"#f3f3f3"],"connect":[0,"https://app.respond.io/space/settings/channels"],"slug":[0,"imap-smtp"],"categories":[1,[[0,"email"]]],"tags":[1,[[0,"starter"],[0,"growth"],[0,"advanced"]]],"group":[0,"Channels/Email-1"],"hidden":[0,false],"contents":[0,"<p id=\"\">Send and receive emails with the benefits of respond.io’s powerful messaging capabilities.</p><ul id=\"\"><li id=\"\">Handling inbound conversations - welcome customers, let them know if you’re away or send them to the right agent or department</li><li id=\"\">Responding to chats - transfer customers, create support tickets or submit orders they make</li><li id=\"\">Conversation Supervision and Reporting - analyze the performance of your agents, have total visibility over their conversations and step in at any time</li><li id=\"\">Email Marketing - nurture your leads, send abandoned cart messages and newsletters and upsell additional services</li><li id=\"\">Marketing Analytics - determine the effectiveness of your campaigns and decide how to improve them</li><li id=\"\">Transactional notifications - send appointment reminders, payment receipts and delivery updates to your customers</li><li id=\"\">Business process implementation - make Gmail work for your business and not the other way round</li></ul>"],"description":[0,"Connect via IMAP/SMTP to chat over email."],"blocks":[1,[[0,{"id":[0,"builder-pixel-et3uimrsi4r"],"@type":[0,"@builder.io/sdk:Element"],"tagName":[0,"img"],"properties":[0,{"src":[0,""],"aria-hidden":[0,"true"],"alt":[0,""],"role":[0,"presentation"],"width":[0,"0"],"height":[0,"0"]}],"responsiveStyles":[0,{"large":[0,{"height":[0,"0"],"width":[0,"0"],"display":[0,"inline-block"],"opacity":[0,"0"],"overflow":[0,"hidden"],"pointerEvents":[0,"none"]}]}]}]]]}],"rev":[0,"ywgeokdowfm"]}]}]}]]],"personInCharge":[0,"With Ahmad Hijazi, Dalilk Academy’s Managing Director"],"heroImage":[0,"https://assets2-proxy.respond.io/ph8r57dk1q9w/5cI4FrNZqNdUnzo9ZKwVfI/ce769924bd9de6dc91708dc79af4f1dc/assets_2F11f7a662b80a4675973850b067c01fa5_2F92d4bff0c2434d41bef0d093ad927783"],"title":[0,"How Innov821 DMCC 2x Its Student Enrollment by Centralizing Communications"],"metrics":[1,[[0,{"metric":[0,"100%"],"results":[0,"Increase in student intake"],"symbol":[0,"%"]}],[0,{"symbol":[0,""],"results":[0,"Enrollments in 7 months"],"metric":[0,"730,448"]}],[0,{"symbol":[0,"%"],"metric":[0,"73.2%"],"results":[0,"Average conversion rate"]}]]],"hidden":[0,false],"contentfulReference":[0,"2a9rtF57xeidbNBA8xmR72"],"tags":[1,[[0,"education"],[0,"broadcast"]]],"cta":[0,{"toggle":[0,false]}],"slug":[0,"dalilk-academy-doubles-student-intake"],"website":[0,"https://dalilk4ielts.com/"],"solutions":[1,[[0,{"solution":[0,"Integrated WhatsApp API on respond.io to centralize customer communication"]}],[0,{"solution":[0,"Automated chat routing and assignment to ensure every lead is answered"]}],[0,{"solution":[0,"Utilized broadcast to promote sales and events to a large audience"]}],[0,{"solution":[0,"Applied reporting to monitor and improve agent performance"]}]]],"useCases":[1,[[0,{"name":[0,"Conversational Sales"],"useCase":[0,"Conversational Sales"]}]]],"content":[0,"<p>Innov821 DMCC, better known as Dalilk Academy, is an established online English training and exam preparation center. It delivers quality education to late teens and young adults throughout the Gulf Cooperation Council (GCC) countries, particularly in Saudi Arabia.</p><p>It attracts prospective students via social media and directs prospects to a WhatsApp number. Sales agents then handle and convert those students. Innov821 DMCC also retargets them via sales promotions or events to increase sales conversion.</p><h2>The Problem</h2><p>The company initially managed course inquiries through multiple personal WhatsApp numbers, but this approach led to three major issues.</p><p>First, it lost potential enrollment from not replying to students on time. Managing multiple numbers made it difficult to keep track of all incoming students and assign them to agents. This resulted in prospective students being overlooked or not responded to on time.</p><p>Second, Innov821 DMCC struggled to increase the number of enrollments due to the limitations of using personal WhatsApp numbers. It could only broadcast promotions and events to 256 contacts per broadcast list. As it was impractical to send multiple broadcasts over several numbers, they faced a growth bottleneck.</p><p>Lastly, it was difficult to assess the effectiveness of consultants as their conversations were scattered across multiple numbers and devices. Managers had no visibility over how their teams handled inquiries, making it difficult to assess who was performing well and who needed improvement. As a result, there was an additional loss of sales opportunities.</p><h2>The Respond.io Solution</h2><p>To address the issues they faced using multiple personal WhatsApp numbers, Innov821 DMCC turned to respond.io. They wanted to improve their communication needs with students and increase the number of student enrollments.</p><h3>A Centralized Inbox That Connects Multiple Agents And Devices</h3><p>Innov821 DMCC transitioned from using multiple personal WhatsApp numbers to a single WhatsApp Business Platform (API) account and moved to respond.io. This streamlined its operations.</p><p>Instead of managing messages on multiple phones or apps, all student inquiries come into one inbox. It’s easier to keep track of student messages, reducing the loss of potential enrollment.</p><p>It was also now possible to identify which marketing campaigns students came from and segment them by course interest. This improved the agents’ performance by allowing them to respond immediately with relevant course details, providing a tailored experience for each lead.</p><h3>Workflow Automation Builder To Maximize Opportunities For Every Lead</h3><p>By leveraging respond.io’s various automation tools, Innov821 DMCC increased the number of enrolled students.</p><p>The Workflows chat automation builder enabled it to route and assign students to the right consultants for their needs automatically. The configuration considers agent capacity to ensure agents respond to inquiries in a timely manner, reducing the number of lead drop-offs.</p><h3>Broadcasts Were Used to Promote Sales and Events to a Wider Audience</h3><p>Innov821 DMCC also increased the scale of its promotional campaigns by sending promotional and event marketing broadcasts on popular channels like WhatsApp.</p><p>It could efficiently send targeted messages to the right audience at the right time. For example, it sent automated broadcasts to alert prospects about upcoming seminars. These messages were personalized to each student, depending on their course of interest, and resulted in an increased number of student enrollments.</p><h3>Applied Reporting Tools to Monitor and Improve Agent Performance</h3><p>Respond.io’s robust reporting tools effectively addressed the challenges of monitoring and evaluating consultants’ performance at Innov821 DMCC . It gained valuable insights into metrics such as first response and resolution times and identified areas of improvement.</p><p>Managers were also able to understand peak messaging times, allowing them to optimize the availability of their consultants and align their operations more closely with student behavior.</p><p>These insights enabled managers to make informed decisions and implement strategies to improve effectiveness in securing enrollments.</p><p>Respond.io helped us scale our business and grow at a rapid rate. It reduced the complexity of our operations so that we could answer student inquiries quickly while improving response quality. 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Meanwhile, automation tools ensure that every inquiry is answered quickly, minimizing the loss of potential opportunities.</p><p>This combination of targeted broadcasts, automated Workflows and agents responding quickly from a centralized inbox resulted in a staggering 73.2% conversion rate. In short, Innov821 DMCC was able to double its enrollment rates with 730,448 student sign-ups within 7 months.</p><p>Innov821 DMCC achieved a 100% increase in student intake over 7 months by using insights from the Reports Module. 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Make WhatsApp work for your business—not the other way around.</p><p>Market, sell, and support on the world’s most popular messaging channel. 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Conversions"],"backgroundColor":[0,"#ffedd6"],"heroImage":[0,"https://assets2-proxy.respond.io/ph8r57dk1q9w/65qXVoi8BKgpJbura8emrS/6e0ff97ee382e2733a5665cdb4eb72ba/6694d6b12712e4111cc19afc_Case_20Studies_20-_20Qobolak_20Image_2001.jpg"],"state":[0,{"location":[0,{"path":[0,""],"query":[0,{}]}],"translation":[0,{}],"deviceSize":[0,"large"]}],"slug":[0,"how-qobolak-used-broadcasts-to-double-student-lead-conversions"],"logo":[0,"https://assets2-proxy.respond.io/ph8r57dk1q9w/4nXrjP5T36t0lXVzVcH7at/8454f282c8a311cadb8a77d80b2731bb/6694d6b12712e4111cc19afb_qobolak.svg"],"metrics":[1,[[0,{"metric":[0,"49,800"],"results":[0,"broadcast messages"],"symbol":[0,""]}],[0,{"results":[0,"more lead conversions"],"metric":[0,"95%"],"symbol":[0,"%"]}],[0,{"symbol":[0,""],"results":[0,"platform to process leads"],"metric":[0,"1"]}]]],"personInCharge":[0,"With Waddaa Aboulatta, Head of IT of Qobolak"],"title":[0,"How Qobolak Used Broadcasts to Double Student Lead Conversions"],"useCases":[1,[[0,{"url":[0,"/sales"],"value":[0,"conversational-sales"],"name":[0,"Conversational Sales"],"useCase":[0,"Conversational Sales"]}],[0,{"name":[0,"Promotional Messaging"],"url":[0,"/marketing"],"value":[0,"promotional-messaging"],"useCase":[0,"Promotional Messaging"]}]]],"content":[0,"<h4>How Qobolak Used Broadcasts to Double Student Lead Conversions</h4><p>Qobolak, an education placement company, plays a pivotal role in linking students in the Gulf Coast Countries, especially Saudi Arabia, with universities in the UK, USA, Europe and Australia. Its services include assistance in submitting university applications, onboarding students in the host countries and assisting with student accommodation.</p><h2>The Problem</h2><p>Qobolak faced significant challenges in increasing the number of student leads, monitoring employee performance and managing the complex follow-up processes with students after securing university offers. These issues impacted the number of lead conversions and the quality of student consultation services, both of which are essential for successful student placements.</p><h2>The Respond.io Solution</h2><p>Qobolak was searching for solutions that could streamline its communication processes, enhance employee performance monitoring and boost its overall student engagement strategies.</p><p>It needed a system that could <a \n href=https://respond.io/"https://respond.io/blog/omnichannel-communication/"/n target=\"_blank\"\n rel=\"noopener \"\n >integrate various communication channels</a> into a single platform, making it easier to manage student interactions efficiently. Moreover, Qobolak sought advanced tools to monitor and improve its team's responsiveness and effectiveness in dealing with student inquiries and follow-ups.</p><p>This led Qobolak to adopt respond.io's robust functionalities, which promised to optimize service delivery in the educational placement sector by addressing these critical areas.</p><h3>Consolidate Multiple Channels into One Unified <b>Platform</b></h3><p>Qobolak previously relied on decentralized and uncoordinated communication methods. It used Facebook Messenger and Instagram DM, and had 20 agents who were using their personal WhatsApp numbers to communicate with students. This led to difficulty in tracking conversations and documents sent by students.</p><p>Respond.io provided a <a \n href=https://respond.io/"https://respond.io/blog/omnichannel-support/"/n target=\"_blank\"\n rel=\"noopener \"\n >centralized communication platform</a>, consolidating conversations across multiple WhatsApp numbers and channels into one streamlined system. This shift allowed Qobolak to move from using many WhatsApp numbers to just one with WhatsApp API connected to respond.io.</p><p>The centralized inbox also improved interactions between students and agents, including better organization and tracking of essential documents.</p><h3>Comprehensive Monitoring of Agent Performance</h3><p>Previously, there was a lack of visibility into how effectively agents were following up on leads and closing sales, which is crucial in the educational placement sector.</p><p>Through the <a \n href=https://respond.io/"https://help.respond.io/dashboard-reporting/reports-overview/"/n target=\"_blank\"\n rel=\"noopener noreferrer\"\n >Reports Module</a>, managers can track detailed employee metrics such as the <a \n href=https://respond.io/"https://help.respond.io/dashboard-reporting/reports-conversations/"/n target=\"_blank\"\n rel=\"noopener noreferrer\"\n >number of conversations handled</a>, <a \n href=https://respond.io/"https://help.respond.io/dashboard-reporting/reports-responses/"/n target=\"_blank\"\n rel=\"noopener noreferrer\"\n >first response times</a> and <a \n href=https://respond.io/"https://help.respond.io/dashboard-reporting/reports-resolutions/"/n target=\"_blank\"\n rel=\"noopener noreferrer\"\n >resolution times</a>.</p><p>With these in-depth insights, managers can now accurately assess how efficiently each agent responds to students and how successfully agents place them in universities. They can also review individual conversations in detail to spot quality gaps for improved service.</p><p>This not only improves accountability but also identifies areas for performance enhancement, driving overall team productivity and effectiveness in the education placement market.</p><h3>Increase Event Attendance Through Broadcasts</h3><p>Qobolak successfully generates most of its leads at education fairs yet faces challenges in effectively communicating its participation at these events to potential students.</p><p>Sending <a \n href=https://respond.io/"https://help.respond.io/broadcasts-module/broadcasts-overview/"/n target=\"_blank\"\n rel=\"noopener noreferrer\"\n >WhatsApp broadcasts via respond.io</a> served as a direct channel to deliver such announcements and updates to a <a \n href=https://respond.io/"https://respond.io/blog/respondio-whatsapp/"/n target=\"_blank\"\n rel=\"noopener \"\n >wide audience</a> efficiently.</p><p>This new approach has led to significant improvements in event visibility and attendance. Compared to previous education fairs, Qobolak has reached a larger audience more effectively, increasing attendance and overall student engagement to enhance its outreach and impact in the educational placement sector.</p><blockquote><p>“We're thrilled with the transformation in our student engagement and lead conversions since implementing respond.io. 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Messages WhatsApp en masse pour un retour sur investissement élevé
Diffuse à grande échelle sans frais supplémentaires ni risques de conformité. Automatise des campagnes à fort impact et suit les résultats en temps réel avec le partenaire Meta Business respond.io
Qu'est-ce que les messages groupés WhatsApp ?
Les messages groupés WhatsApp, également connus sous le nom de diffusions WhatsApp, vous permettent d'envoyer un seul message à plusieurs destinataires en même temps, facilitant le partage de promotions, newsletters, mises à jour et rappels.
Cela permet de garder votre marque en tête, d'encourager un engagement répété et d'assurer une communication opportune avec vos clients.
En les atteignant directement sur WhatsApp, vous pouvez augmenter les conversions, réduire les opportunités manquées et établir la fidélité avec un minimum d'effort.
Messages groupés sur l'application WhatsApp Business contre API
Tous les messages groupés ne sont pas les mêmes—l'application WhatsApp Business et l'API WhatsApp Business ont des capacités et des règles différentes.
Pour les entreprises qui ont besoin de plus que de la messagerie groupée de base, l'API WhatsApp permet des diffusions évolutives, l'automatisation et un ciblage détaillé de l'audience.
Les prix indiqués sont susceptibles de changer par Meta. Veuillez consulter Meta pour les dernières mises à jour tarifaires.
WhatsApp Business App
WhatsApp API with respond.io
Broadcast limit
256 contacts per list
Higher limits, scalable
Message type
Free-text allowed
Pre-approved templates only
Contact management
No contact importing
Import & segment opted-in contacts
Automation
Manual only
Advanced workflows & targeting
Broadcast reports
Migre facilement vers la solution API WhatsApp la plus puissante
Migrate from WhatsApp Business App to WhatsApp API
1. Achète un numéro de téléphone qui n'est pas connecté à un compte actuel WhatsApp Business ou inscris-toi pour un numéro virtuel
2. Connecte ton numéro à ton compte professionnel Meta
3. Connecte ton nouveau compte API WhatsApp à respond.io
3. Connecte ton nouveau compte API WhatsApp à respond.io
Migrate WhatsApp API from another BSP to respond.io
1. Désactive la vérification en 2 étapes dans ton compte Meta.
3. Vérifie ton numéro et tu es prêt à partir - tu gardes ton numéro, tes modèles, tes contacts et ton historique de conversation !
Messagerie groupée API WhatsApp : Règles et meilleures pratiques
Allowed use cases
✅ Marketing : Promotions, mises à jour de produits et réengagement
✅ Utilitaire : Confirmations de commande ou rappels d'événements
✅ Authentification : Authentification sécurisée via OTP ou 2FA
Prohibited activities
❌ Messagerie à froid aux contacts non opt-in
❌ Messages groupés de texte libre (doit utiliser des modèles)
❌ Envoi massif de listes non segmentées
Messages groupés WhatsApp contre clic pour WhatsApp ads : Quand utiliser quoi
Contrairement aux SMS ou aux envois d'e-mails, vous ne pouvez pas envoyer de messages groupés à n'importe qui via l'API WhatsApp.
Meta impose des règles strictes pour protéger les utilisateurs contre le spam et violer ses directives peut entraîner des restrictions ou des interdictions de compte.
Au lieu de cela, les entreprises cherchant à atteindre des audiences froides ou nouvelles peuvent faire croître leur base de clients avec cliquez pour WhatsApp ads. Ces publicités sont partagées sur les canaux Meta comme Instagram et Facebook, dirigeant les prospects qui cliquent dessus directement dans un chat WhatsApp avec vous.
Ce n'est qu'alors que vous pouvez réengager ces contacts avec des messages groupés WhatsApp et les nourrir pour qu'ils se convertissent ou achètent à nouveau.
Click to WhatsApp ads
Bulk messages
Best for
Lead generation
Retargeting & retention
Audience
New leads
Existing, opted-in contacts
First message initiated by
Customer
Business
Messaging
Open-ended conversations
Pre-approved templates
Targeting
Meta ad targeting
Contact segmentation
Migre facilement vers la solution API WhatsApp la plus puissante
Migrate from WhatsApp Business App to WhatsApp API
1. Achète un numéro de téléphone qui n'est pas connecté à un compte actuel WhatsApp Business ou inscris-toi pour un numéro virtuel
2. Connecte ton numéro à ton compte Meta
3. Connecte ton nouveau compte API WhatsApp à respond.io
3. Connecte ton nouveau compte API WhatsApp à respond.io
Migrate WhatsApp API from another BSP to respond.io
1. Désactive la vérification en 2 étapes dans ton compte Meta.
3. Vérifie ton numéro et tu es prêt à partir - tu gardes ton numéro, tes modèles, tes contacts et ton historique de conversation !
Comment envoyer des messages groupés WhatsApp
Comme l'API WhatsApp n'a pas d'interface frontale pour envoyer ou recevoir des messages, vous devrez la connecter à une plateforme de messagerie comme respond.io. Alors, vous pouvez diffuser à grande échelle.
Step 1: Choose your audience
Importez et segmentez les contacts opt-in en fonction de caractéristiques telles que l'historique d'achat, la localisation, le niveau d'adhésion ou la langue pour un message ciblé.
Step 2: Create a broadcast campaign
Sélectionnez un modèle WhatsApp approuvé par Meta. Diffusez sur Messenger, Telegram et plus encore simultanément pour un maximum de portée sur respond.io.
Step 3: Send and track performance
Personnalisez les messages avec des détails pertinents. Ensuite, planifiez la livraison et suivez les métriques pour une optimisation future.
Combien coûtent les messages groupés WhatsApp ?
L'API WhatsApp est un canal rentable pour les diffusions et le marketing, si vous utilisez la bonne plateforme de messagerie. Tous les messages entrants sont gratuits, mais les messages sortants sont soumis aux conditions suivantes :
Frais méta : En fonction du pays du destinataire, du type de message et du volume mensuel.
Frais du fournisseur de solution WhatsApp : Certains BSP WhatsApp imposent des frais d'installation, des frais de maintenance ou des majorations de message. Sur respond.io, payez uniquement ce qui est facturé par Meta.
Découvrez les types de messages et estimez vos coûts avec notre calculateur de prix WhatsApp.
$0.01400 / Message
0 Conversations
$0.00
$0.04180 / Message
0 Conversations
$0.00
$0.01400 / Message
0 Conversations
$0.00
$0.08600 / Message
0 Conversations
$0.00
$0.00
Pour obtenir des informations supplémentaires sur la structure tarifaire des conversations WhatsApp, contacte-nous.
Augmentez l'engagement, les affaires récurrentes et les revenus avec respond.io
Boîte de réception d'équipe omnicanale
Unifiez les appels vocaux, les e-mails, WhatsApp, TikTok, Facebook Messenger et plus encore. Envoyez des diffusions à plusieurs canaux à la fois et gérez les publicités Meta cliquez pour chatter.
Créez des campagnes de drip, automatisez les rappels et déplacez les clients dans de nouvelles listes de diffusion lorsque leur statut change. Automatisez les réponses pour maintenir l'engagement des clients.
Créez des modèles et soumettez-les à Meta pour approbation facilement. Ensuite, gérez les modèles existants et utilisez-les pour les diffusions à des audiences ciblées, le tout en un seul endroit.
Suivez la performance des diffusions, la popularité des canaux, les temps de réponse et plus encore. Ensuite, optimisez les campagnes pour améliorer les résultats et augmenter les revenus.
Enrichis les données directement dans ta boîte de réception. Connecte n'importe quel canal de messagerie avec HubSpot, Salesforce, Google Sheets et plus.
Un message groupé WhatsApp est un message unique envoyé à plusieurs destinataires en même temps, ce qui en fait l'un des outils les plus efficaces pour le remarketing et le réengagement.
Si tu utilises l'API WhatsApp, ces messages doivent être sous forme de modèles pré-approuvés et uniquement envoyés à des contacts ayant donné leur accord.
L'application WhatsApp Business limite à 256 contacts par liste de diffusion. L'API WhatsApp permet des limites plus élevées en fonction des niveaux d'engagement.
Non, pas si tu utilises l'API WhatsApp, qui ne peut pas être utilisée pour des contacts froids. Meta interdit strictement les messages groupés aux contacts non opt-in, et les violations entraîneront des interdictions de compte.
Utilise plutôt des publicités Cliquez pour WhatsApp pour attirer de nouveaux leads. Une fois qu'ils ont donné leur accord, tu peux envoyer des messages groupés WhatsApp ciblés pour entretenir l'intérêt, augmenter les conversions et stimuler les affaires récurrentes avec le temps.
Tu peux soumettre tes modèles de message à Meta pour approbation via un fournisseur de solutions WhatsApp (BSP) comme respond.io. L'approbation est généralement réalisée dans les 24 heures. Tu peux suivre l'état d'approbation de ton modèle directement dans la plateforme respond.io.
Vérifie la raison du rejet sur respond.io. Les modèles peuvent être rejetés en raison d'erreurs de formatage, d'un langage inapproprié, d'une sélection incorrecte de catégorie, ou de violations de politique.
Ensuite, modifie comme il faut et soumets à nouveau le modèle pour approbation. Assure-toi d'un formatage correct, utilise la bonne catégorie de modèle et respecte les politiques de Meta pour éviter un second rejet.
Oui! Avec respond.io, tu peux importer des contacts Excel, créer des segments d'audience et envoyer des messages groupés conformes.
Aperçu.
Électronique
Mode & Vêtements
Meubles
Bijoux
Comment Lamarsa Coffee a utilisé le commerce par chat pour augmenter de 50 % ses ventes dans 6 pays.Lis l'histoire du client. 
Activités parascolaires
Sport et fitness
Comment le Centre sportif Los Naranjos a obtenu 20 % de conversions supplémentaires grâce aux demandes de vente.Lire l'histoire du client. 
Centre de beauté.
Clinique dentaire.
Clinique médicale.
Comment Homage a obtenu une augmentation de 9 % du succès des visites de soins grâce à l'automatisation de Respond.io.Lire l'histoire du client 
Services de nettoyage domestique et de ménage.
Photographie et vidéographie.
Revendeur de pièces automobiles.
Concessionnaire automobile.
Comment Srikandi a rationalisé la communication pour 47 succursales et accéléré la croissance des revenus.Lire l'histoire du client. 
Agence de voyages et tour opérateur.
Comment Kleta a utilisé respond.io pour atteindre 100 % de croissance des abonnés en seulement deux mois.Lis l'histoire du client. 
